ORA Design is a line of exquisite and refined textiles that combines contemporary
aesthetics with traditional Laotian patterns and hand weaving skills. ORA Design is a
unique expression of old world and new; soft and subtle colors complement bold
modern patterns to create a new language of cloth.
Conceived and designed by Anou Thammavong, the ORA Design atelier is based in
Vientiane, Laos, where Anou works with a studio of highly skilled artisans. For over a
decade he has pursued his passion to create a distinctive line of unique silk, linen and
cotton fabrics, including reviving ancient patterns and weaving traditions, some of which
were lost over the past fifty years. The launch of Anou’s new line of ORA Design captures
a passion, maturity, and flavor that have been evolving for many years.
Anou brings to his textiles a blend of east and west. In his designs, an inherited passion
for Lao textiles through the skills and examples of his beloved grandmother, Orady,
meets the refined and polished design sensibility of his French education. A personal
approach to design and an eye for colors is characteristic of the ORA Design fabric
collections. The colors and refined patterns pay homage to Anou’s leading source of
inspiration, his grandmother.
More than merely paying homage, Anou is himself a rebirth of the extraordinary textile
talent for which his grandmother was known as a young woman. Orady Souvannavong, a
respected member of the Laotian Royal Court, was a woman ahead of her time. In the
1950s, she set up a weaving workshop in Vientiane and attracted the best weavers.
Orady boldly took risks to modernize classic Lao silk patterns, and her cloths became ‘de
rigueur’, enormously popular with the fashion-conscious ladies residing in the royal
capital city of Luang Prabang. Although Orady’s workshop could not continue, her special
textiles are preserved and her talent is captured and revived by her grandson.
Dedicated to pursing Orady’s legacy and inspired by her creativity and modern spirit,
ORA Design has launched a new expression of decorative textiles that seamlessly
combines a contemporary design ethos with traditional, and highly skilled, weaving
methods. Respect and quality are at the core of ORA Design philosophy and products;
from respectful relationships with the weavers and their personal mastery, to the
sustainable and environmentally conscious methods of dyeing, spinning, weaving, and
living our daily lives as artists.
© Anou Thammavong